Ever since Call of Duty: Modern Warfare 2 was released at $60 dollars, all the big publishers have started pricing games at 60 dollars, Crysis 2, Battlefield 3, Starcraft 2, Assassin's Creed 2, Bulletstorm, its a really become a negative trend now. While PS3 and Xbox 360 games have always been $60, $10 of that went into Sony or Microsoft's pocket. There's no reason for PC other than to price gouge. All I see is greed, and with these publishers you get little to no patch support, DLC that was cut from the original game, and a whole load of other BS.
With internet distribution on the rise, I really hope good indie games can topple these giants. Activision, I formally raise my middle finger to you for starting this nonsense.